eat app
THE BRIEF
Make some noise for restaurant booking app Eat App.
THE IDEA
Dining out can be full of drama. Booking a table shouldn't be.
DINE WITHOUT THE DRAMA.
We launched it with an unbranded restaurant stunt designed to get people sharing before they knew who was behind it.
Then followed it with a series of comedy films built around the same idea.
THE RESULT
1M+ ORGANIC VIEWS
ZERO MEDIA SPEND